An experience that sets new standards.
How do you delight an audience that has already traveled the world and for whom luxury and Michelin-starred cuisine are part of everyday life? By creating something that has never been done before.
For the first IHG Ignite Summit in Europe, we developed a unique concept in Berlin that combined exclusivity, creativity and unforgettable experiences. 450 VIP guests, including IHG's most important customers and partners, expected an event that set new standards - and that's exactly what we delivered.

An extraordinary event with the wow factor
The magnificent Orangery of Charlottenburg Palace was chosen as the location - a backdrop that particularly impressed the international guests with its historical elegance and exclusive atmosphere. To make the event unique, we developed the creative concept "Baroque meets Berlin Urban Style" - a fascinating fusion of baroque opulence and modern metropolitan energy. This theme ran through all elements of the event - from the spectacular decorations and innovative cuisine to the extraordinary entertainment.
Perfect implementation at the highest level
Every detail has been precisely planned and implemented to not only meet but exceed the expectations of IHG and its guests.
Unforgettable experiences
Individual supporting programs enabled the guests to experience Berlin's culture and dynamism at first hand.
Culinary highlights
Exclusive menus combined baroque elements with modern top cuisine.
Spectacular production
The Orangerie shone in a perfect blend of historical charm and urban design.
High-quality entertainment
Creative show acts and musical performances provided magical moments.
Smooth logistics
Precise planning and perfect coordination of all trades - despite complex monument protection requirements.

The highlight: a final night that sets new standards
Breathtaking location
A scenery that impressively merges history and modernity.
Innovatives Entertainment
Specially staged show elements that gave us goosebumps.
Culinary perfection
An exclusive catering concept that delighted even experienced gourmets.
Unforgettable Atmosphere
An event that made a deep impression on the guests and created lasting memories.

Conclusion
Ein außergewöhnlicher Summit, das für IHG und seine Gäste neue Maßstäbe setzte.
IHG Ignite 2024 in Berlin was more than just an event - it was an experience that inspires, impresses and connects.